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LSG Imaging is an independent diagnostic radiology practice with locations in Beverly Hills and Santa Monica, serving patients across greater Los Angeles for over 40 years. Founded in 1981, LSG Imaging’s radiologists co-developed the technique of transvaginal ultrasound in 1984, a protocol now standard in fertility and gynecological practices nationwide, and were the first center in California to offer FDA-approved wide-angle 3D mammography. Services include:
- Virtual colonoscopy (CT colonography)
- Low-dose CT lung screening
- CT coronary calcium scoring
- Mammography
- Bone density (DEXA) scanning
- Ultrasound
- X-ray
- Fertility imaging
All ultrasound exams are performed personally by board-certified radiologists, not technologists. Most patients receive same-day results before leaving the office. LSG Imaging accepts Medicare; self-pay options are available for all other patients, with a detailed superbill provided for insurance reimbursement submission. No referral is required for screening mammography, bone density scans, or virtual colonoscopy.
About LSG Imaging Centers in Los Angeles
LSG Imaging is one of the longest-standing independent radiology practices in Los Angeles. In 1984, Drs. Lebovic and Schwimer co-developed the technique of transvaginal ultrasound, a protocol now used by fertility and gynecological practices nationwide. LSG Imaging was also the first center in California to offer FDA-approved wide-angle 3D mammography. Over four decades, referring physicians and patients across Los Angeles have trusted our Beverly Hills and Santa Monica practices for accurate, consistent diagnostic imaging.
As a private practice, LSG Imaging patients avoid hospital waiting lines and benefit from direct access to the radiologists conducting their exams. In most cases, patients walk out with their results the same day.
Diagnostic Imaging Services at Our Los Angeles Centers
LSG Imaging’s Beverly Hills and Santa Monica locations offer the full range of diagnostic and preventive radiology services. Each service below is performed using advanced imaging technology and interpreted by our board-certified radiologists.
Virtual Colonoscopy
CT colonography is a non-invasive, sedation-free colorectal screening exam for average-risk adults aged 45 and older. The 10 to 15-minute scan requires no anesthesia, no recovery time, and no driver. LSG Imaging uses CO2 inflation and disposable catheters; results are reviewed by a board-certified radiologist and delivered the same day. Approximately 5% of patients will need a follow-up traditional colonoscopy; the remaining 95% return for routine screening in five years. No referral required.
CT Lung Screening
Low-dose CT lung screening is recommended for adults aged 50 to 80 with a 20-pack-year smoking history who currently smoke or quit within the past 15 years. The scan detects lung nodules and early-stage lung cancer before symptoms develop. Low-dose CT has been shown to reduce lung cancer mortality by approximately 20% in high-risk individuals. No contrast injection is required; the exam takes a few minutes and patients can return to normal activity immediately.
CT Coronary Calcium Score
A coronary calcium score (Agatston score) measures calcified plaque in the coronary arteries to assess cardiovascular risk. The scan is non-invasive, requires no contrast or sedation, and takes approximately 10 to 15 minutes. LSG Imaging recommends this test for adults aged 40 and older with cardiovascular risk factors including high LDL cholesterol, high blood pressure, type 2 diabetes, a history of smoking, or a family history of early heart disease. Results are delivered promptly to your referring physician.
Mammography
LSG Imaging was the first center in California to offer FDA-approved wide-angle 3D mammography. The 2024 USPSTF guidelines recommend annual screening mammography beginning at age 40 for average-risk women. LSG Imaging offers both screening and diagnostic mammography at Beverly Hills and Santa Monica. No referral required for screening exams.
Bone Density (DEXA)
DEXA scanning measures calcium mineral content in the lumbar spine and hips to diagnose osteoporosis and assess fracture risk. LSG Imaging's equipment also measures the trabecular bone score (TBS), which evaluates internal structural bone quality beyond what standard density measurement alone captures. Recommended for women aged 65 and older and postmenopausal women under 65 with risk factors. The exam takes approximately 10 minutes. No referral required.
Ultrasound
All ultrasound exams at LSG Imaging are performed personally by our radiologists, not by technologists whose images are reviewed off-site. Patients describe their history and concerns directly to the physician conducting the exam. LSG Imaging offers pelvic, abdominal, vascular, and musculoskeletal ultrasound at both Beverly Hills and Santa Monica locations.
Fertility Imaging
LSG Imaging has a foundational history in fertility imaging: Drs. Lebovic and Schwimer co-developed the technique of transvaginal ultrasound in 1984, now a standard protocol in reproductive medicine worldwide. We offer pelvic ultrasound and ovarian reserve assessment for patients working with fertility specialists across Los Angeles.
X-Ray
LSG Imaging performs digital X-ray at both locations for bone evaluation, chest imaging, and other diagnostic applications. Results are interpreted by our board-certified radiologists and reported to referring physicians promptly.
Advanced Diagnostic Technology
LSG Imaging in Los Angeles operates multi-detector CT scanners, wide-angle 3D digital mammography systems, and high-resolution ultrasound equipment across both locations. Our low-dose CT protocols reduce radiation exposure while maintaining the image clarity physicians need for confident diagnosis, consistent with standards endorsed by the Radiological Society of North America. For cardiac CT and virtual colonoscopy in Los Angeles, our equipment is specifically calibrated for the precision those exams require.
Board-Certified Radiologists
Every imaging exam at LSG Imaging is interpreted by a board-certified radiologist. For ultrasound, our radiologists personally perform the exam rather than delegating to a technologist. Patients at LSG Imaging interact directly with the physicians reading their studies.
Joseph Lebovic, M.D.
Board-Certified Radiologist
Co-developer of transvaginal ultrasound; women’s imaging, fertility, CT
Stanford R. Schwimer, M.D.
Board-Certified Radiologist
Co-developer of transvaginal ultrasound; women’s imaging, obstetric and gynecological ultrasound
Ross T. Goldberg, M.D.
Board-Certified Radiologist
Musculoskeletal radiology, CT, general diagnostic imaging
Preventive Imaging and Early Detection in Los Angeles
Diagnostic imaging plays a central role in detecting conditions before symptoms become serious. Regular screening through mammography, low-dose CT lung screening, virtual colonoscopy, and bone density scanning in Los Angeles gives physicians the information they need to act early, when treatment options are most effective and survival rates are highest.
Key clinical benchmarks across LSG Imaging’s screening services:
- Localized colorectal cancer has a 5-year survival rate of 91%, compared to 15% for late-stage disease. Screening is the difference.
- Low-dose CT lung screening reduces lung cancer mortality by approximately 20% in high-risk individuals.
- Annual mammography beginning at age 40 detects breast cancer at the highest rate of early-stage (Stage 0 and I) diagnosis.
- A coronary calcium score of zero is associated with a very low likelihood of a heart attack over the following decade, supporting lifestyle management over medication for low-risk patients.
- Virtual colonoscopy at LSG Imaging carries essentially no risk of colon perforation, compared to approximately 1 in 500 traditional colonoscopies.
Serving Patients Across Greater Los Angeles
LSG Imaging's Beverly Hills and Santa Monica locations are accessible to patients across West Los Angeles and the surrounding communities. Both offices offer flexible scheduling and same-week appointments when availability allows.
Beverly Hills
9675 Brighton Way, Suite 240, Beverly Hills, CA 90210
Serving: Beverly Hills, West Hollywood, Century City, Hancock Park, Mid-Wilshire, Culver City, and surrounding areas. Patients from Century City and West Hollywood regularly visit our Beverly Hills location for virtual colonoscopy, mammography, CT scanning, bone density scanning, and other diagnostic imaging services available at both locations.
Santa Monica
2730 Wilshire Blvd., Suite 110, Santa Monica, CA 90403
Serving: Santa Monica, Brentwood, Pacific Palisades, Mar Vista, West Los Angeles, Marina del Rey, and surrounding areas. Patients from Brentwood and Pacific Palisades frequently choose our Santa Monica location for virtual colonoscopy, ultrasound, fertility imaging, mammography, and the full range of diagnostic radiology services available at both locations.
What to Expect at LSG Imaging in Los Angeles
Both offices offer phone scheduling, short wait times, and private exam rooms. We provide preparation instructions before each appointment and confirm costs upfront. Most exams take 15 to 45 minutes. Patients typically leave with results already in hand, reviewed directly with the radiologist before they leave.
For patients considering non-invasive colorectal screening, LSG Imaging offers virtual colonoscopy in Beverly Hills and Santa Monica, Los Angeles, with no sedation required, no recovery time, and no need for a driver. For patients managing cardiovascular risk, CT coronary calcium scoring is available at both locations with no contrast or sedation required.
Insurance, Self-Pay, and the LSG Superbill
LSG Imaging accepts Medicare. Patients with other insurance plans proceed on a self-pay basis. After your exam, we provide a detailed superbill that you can submit directly to your insurance carrier for reimbursement according to your individual policy. Our staff can confirm expected costs, Medicare eligibility, and documentation requirements before your visit.
On the question of cost transparency: LSG Imaging confirms self-pay pricing with every patient before their visit, so there are no surprises on the day of the exam. For patients without Medicare, the detailed superbill we provide after your exam documents the procedure code, the diagnosis code, and the radiologist’s credentials, giving your insurance carrier everything it needs to process a reimbursement claim.
What Happens During Your Visit at LSG Imaging
Most LSG Imaging appointments follow the same five-step sequence regardless of exam type. Knowing what to expect removes uncertainty and helps patients feel prepared when they arrive.
Step 1: Arrival and Check-In
Our staff reviews your medical history, referral information, and any preparation instructions specific to your exam. Wait times at our outpatient Beverly Hills and Santa Monica offices are typically short compared to hospital-based imaging centers
Step 2: Preparation
A technologist or radiologist prepares you for the exam. For CT scans, this may include removing metal objects. For virtual colonoscopy, a small flexible tube is positioned rectally for CO2 inflation. For ultrasound, the radiologist conducting the exam introduces themselves and asks about your history directly. No general anesthesia or sedation is required for any standard LSG Imaging exam.
Step 3: The Scan
The imaging portion of most exams takes 10 to 15 minutes. CT scans and virtual colonoscopy typically run shorter; ultrasound and fertility exams may take longer. Patients remain fully clothed for bone density scans and X-rays. Most exams require no injections and no contrast dye.
Step 4: Radiologist Review
One of our board-certified radiologists review your images and interprets the findings. For most exams, including virtual colonoscopy and CT studies, the radiologist discusses preliminary findings with you before you leave. This direct communication is a consistent differentiator of the LSG Imaging experience compared to hospital or health system imaging departments, where reports are often filed without a same-day patient conversation.
Step 5: Results and Next Steps
Written reports are sent to your referring physician within 24 to 48 hours. If your exam is clear, you leave with that confirmation in hand. If follow-up is indicated, the radiologist explains what was found and what comes next. For virtual colonoscopy patients who need a follow-up traditional colonoscopy, LSG Imaging will attempt to coordinate a same-day gastroenterology referral so bowel preparation does not need to be repeated.
Why Patients and Referring Physicians Choose LSG Imaging for Virtual Colonoscopies in Los Angeles
- Over 40 years serving Los Angeles patients and referring physicians from two outpatient locations in Beverly Hills and Santa Monica.
- Developers of transvaginal ultrasound (1984); first in California to offer FDA-approved wide-angle 3D mammography.
- Radiologists personally perform all ultrasound examinations. Patients speak directly with the physician reading their study.
- Same-day results for most exams, including virtual colonoscopy and CT screening.
- No referral required for virtual colonoscopy, screening mammography, or bone density scans.
- Reports delivered to referring physicians within 24 to 48 hours.
- Disposable catheters and single-use equipment for all virtual colonoscopy procedures.
- Self-pay pricing confirmed upfront; detailed superbill provided for all non-Medicare patients.
Frequently Asked Questions
Is LSG Imaging a good option for virtual colonoscopy in Beverly Hills and Santa Monica, Los Angeles?
Yes. LSG Imaging performs CT colonography (virtual colonoscopy) at both Beverly Hills and Santa Monica locations using advanced CT equipment calibrated for high-resolution colon imaging. The procedure takes 10 to 15 minutes, requires no sedation, and patients drive themselves home immediately. Results are reviewed by a board-certified radiologist before you leave. LSG Imaging uses CO2 inflation and disposable catheters, and has recorded minimal colon perforation cases in its virtual colonoscopy program. No referral is required for an appointment.
Can I get a mammogram without a referral in Beverly Hills or Santa Monica?
Yes. Screening mammograms at LSG Imaging do not require a physician referral. Diagnostic mammograms (ordered to evaluate a specific concern) typically do require a referral. LSG Imaging was the first imaging center in California to offer FDA-approved wide-angle 3D mammography and follows current USPSTF guidelines recommending annual screening beginning at age 40 for average-risk women.
Where can I get a coronary calcium score test near Santa Monica or Beverly Hills?
LSG Imaging offers CT coronary calcium scoring at both Beverly Hills and Santa Monica locations. The test is non-invasive, requires no contrast or sedation, and takes approximately 10 to 15 minutes. We recommend it for adults aged 40 and older with one or more cardiovascular risk factors. A physician referral is required. Results are delivered to your referring physician and used alongside cholesterol panels, blood pressure, and medical history to build a complete cardiovascular risk profile.
Where can I get a bone density scan near Beverly Hills or Santa Monica, Los Angeles?
LSG Imaging offers DEXA bone density scanning at both locations, with the added capability of measuring the trabecular bone score (TBS), which assesses bone structural quality beyond standard density measurement. No referral is required. The exam takes approximately 10 minutes with no injections, no fasting, and no downtime. Recommended for women aged 65 and older, postmenopausal women under 65 with risk factors, and men aged 70 and older.
Do I need a referral for diagnostic imaging at LSG Imaging?
It depends on the exam. Virtual colonoscopy, screening mammography, and bone density scans do not require a referral at LSG Imaging in Los Angeles. Most diagnostic imaging studies, including CT scans ordered for a clinical indication, coronary calcium scoring, and diagnostic mammography, require a physician referral. Call our office before scheduling and we will confirm what your specific exam requires.
How long does an exam take and when will I receive results?
Most exams are completed within 15 to 45 minutes. Our CT scans in Los Angeles tend to run shorter; fertility imaging and some ultrasound studies may take longer depending on the area being evaluated. For most exams, including virtual colonoscopy, the radiologist reviews findings with you before you leave. Written reports reach your referring physician within 24 to 48 hours.
Does LSG Imaging accept insurance?
LSG Imaging accepts Medicare. Patients with other insurance coverage may use our self-pay option. We provide a detailed superbill after your exam that you can submit to your insurance carrier for reimbursement based on your individual policy. Our staff confirms expected costs upfront before your visit.
Schedule Your Appointment at Our Los Angeles Imaging Centers
To schedule diagnostic imaging in Beverly Hills or Santa Monica, contact LSG Imaging online or call us directly. Our team confirms preparation requirements, expected costs, and scheduling availability before your visit.
Beverly Hills
(310) 859-8104
9675 Brighton Way, Suite 240, Beverly Hills, CA 90210
Santa Monica
(310) 394-2761
2730 Wilshire Blvd., Suite 110, Santa Monica, CA 90403
